The brief
Make the class programme easy to notice and act on.
NORTHLINE FITNESSCampaign concept
Stronger presence. Stronger community.
A community class message across a venue screen, booking creative and printed timetable.
- Industry
- Fitness
- Year
- 2026
- Setting
- Illustrative setting
- Scope
- DOOH / Digital / Integrated
The idea
Connect the familiar venue environment with a simple invitation to join a class.
The execution
A modest reception screen introduces the class message. Booking creative on a phone and a printed timetable support the next step.
THE CAMPAIGN SYSTEMOne direction.
One direction.
Purpose in every format.
Proposed deliverables for this concept. These artwork studies explain the scope; they are not records of a completed rollout.
Reception screen artwork
NORTHLINE FITNESSTrain togetherFitness
Booking card creative
NORTHLINE FITNESSTrain togetherFitness
Class timetable
NORTHLINE FITNESSTrain togetherFitness
PROJECT SCOPEBuilt to work
Built to work
across touchpoints.
Services
- Screen creative
- Class content
- Print layout
Deliverables
- Reception screen artwork
- Booking card creative
- Class timetable
Let’s make your brand
the next project.
From media planning to creative and execution, CLING builds campaigns across screens, digital and the physical world.